It is important to exercise caution and logic when choosing an SEO Agency Sydney firm. You risk working with an agency that cannot meet your needs by rushing through the process, causing a miserable experience without increasing traffic, leads, or sales.
Since the success of your business is determined by its ranking in search engines, this checklist can help you choose the best one. Scroll down to learn more.
Checklist for Selecting an SEO Partner
Review its Past Performance
Business owners like you and SEO agencies both care about performance. To know whether you can deliver, people look at your company’s performance in the past. An SEO firm should also take this into account.
Review their prior work, such as portfolio examples, case studies, industry awards, and client testimonials. You will certainly have more confidence going into a consultation or partnership if you show actual proof of an SEO agency’s performance.
With a reputable SEO company assisting you in your business’ growth objectives, you know you’ve made the right decision.
Get Other Client’s Experiences
Contacting previous or current clients is the next step. Finally, you can learn more about the client experience by reading testimonials and conducting in-depth interviews. This section outlines the agency’s strengths and limitations and an overview of its reporting and strategy.
Please become familiar with their SEO process, business operations, and reporting. In addition to gaining a third-party perspective on your SEO vendor, you will be able to answer some basic questions like:
- What is the response time for phone calls or emails?
- How many points of contact does a client have?
- How much time do clients have to evaluate information and make judgments about strategy?
You can pick the right SEO Agency Sydney for your business by reviewing this information. It will also allow you to narrow down the firms you are considering. By choosing SEO Agency Sydney that meets all of your requirements, you can focus your energy and resources.
Meet the SEO Company and Find Out More
The final step in deciding on an SEO company is to meet with them. Consult with an SEO company before signing a contract. By holding a face-to-face meeting or video conferencing, your team can determine if the SEO company is right for you.
When you meet potential agencies, write down a list of questions you would like to ask. The following questions may help you select a good SEO firm:
- What industry experience do you have with the company?
- When can we expect to see outcomes?
- What is the price of SEO services?
Make your meet-and-greet as memorable as possible by brainstorming numerous questions with your team. For example, rather than being concerned with strategy or reporting, your decision-makers may be concerned about pricing and ROI (return on investment).
Takeaway
It is not always the best decision to hire an SEO company, and it is best to hire a firm with a proven track record of success. However, by paying attention to the checklist in this article and asking the right questions, you can find the best SEO company.
When it comes to SEO strategy and the progression of your campaigns over the long term, be wary of companies that over-promise on high rankings and success, and ensure everyone is on the same page.
Author: Nora Gargle